CASE STUDIES & REFERENCES

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All
  • All
  • Aerospace
  • Agencies
  • B2B
  • Books
  • Case Studies & References
  • Communications
  • Consumer
  • Direct Response
  • Dotcoms
  • drtv agencies
  • Education
  • Energy
  • Entertainment
  • Environmental
  • Fashion
  • Financial
  • Fitness
  • Franchises
  • Government
  • Health & Beauty
  • Homepage
  • Housewares
  • how much do infomercials cost
  • how to make an infomercial
  • Insurance
  • International
  • Internet
  • Investment
  • Kickstarter Campaigns
  • LeadGen
  • Manufacturers
  • Medical
  • MLM
  • Multimedia Ad Intelligence
  • Non-Profit
  • Package Goods
  • Political
  • Publicly Traded
  • Real Estate / Development
  • Recovery
  • Retail
  • Security
  • Supplements
  • Technology
  • Telecommunications
  • Television Advertising
  • Travel
  • Weight Loss

dfi Aging

Ajinomoto

Eating Recovery Center

One Flight

InQpharm

Passages Malibu

Fabian’s Switch Newsletter

Bathwraps

Skineez

ScentLok

Modere

Japan Opto-Electronics

Jacuzzi

Jon Douglas Company

SiteLock

Recovery 24

BioCorRx

Lo-Bak Trax

Jenny Craig

Lrxd

Activ5

Errol Davis & Associates

Children’s Miracle Network

City of Corona

Webcor Builders

World Vision

California State Parks

Fujitsu

Fabian’s Investment Resource

Farmer John

Buckingham

USAID

Walker Foods

UNICEF

Baskin Robbins

Baxter

The Schrillo Company

U.S. Department of Commerce

Travel Opportunities South America

The Church of Jesus Christ of Latter-Day Saints

Senior Citizens Action Network

Sanuvox

REVENIR™ Skincare System

Rhinotek

Aphex Systems

Amway

American Red Cross

American Parkinson Disease Association

Pepto Bismol

Operation Underground Railroad

Onstream Media

Opto Electronics

ONE Generation

Nippon Antenna

AliGroWorks USA, Inc

Naheed Ali

Morinaga Nutritional Foods, Inc

International Power Group

Crestec International, Inc.

Identigene

Imperial Capital

Healthy Living

Houles

Food for Everyone Foundation

Freedom Voice

World Society for the Protection of Animals

Westinghouse Electric

Camie Awards

Bottle Shock

BioCorRx Inc

Brigham Young University – Idaho

Universal

Universal City Walk

The Salvation Army

Techni Color

System Pavers

The Art Institutes

Six Flags Great Adventure

Sony Pictures

Sony

Sofina Cosmetics

Auton

Aquasana

Ronco

Occidental Petroleum

Nouveau Riche

Neurological Solutions

Namco

Dartmouth College

Iwerks Entertainment

Jordan Education Media, Inc.

Inner-City Arts

Highlander / Xena

Xango

UFO Infrared Technology

The Knockout Group, Inc.

The Good Guys

The Walt Disney Company

Softub

Panache Cosmetics

Pro-Swimmer

Nickelodeon

Neuro Medica

Cessna

Celeb Brokers

Worthington Levy Creative

Cable & Wireless

Cannery Row Company

Expansion Plus Inc.

Walker & Company, Inc.

Weapons of Mass Distortion

Edmonton / Leduc Tourism & Convention Association

The Smartest Investment Book

Space Adventures

The Alcoholism and Addiction Cure

Teradata

Banco Popular

Redwood Consultants, LLC

Qualcomm

R&R Partners

EnDevCo

Applied Medical

Panascope Capital

Pacific Media Partners

Porter Novelli

Northrop Grumman

DotComGuy

e Instruction

E&M Advertising

Dentistry.com

Deskin Research Group

DeVry University

Laser Shield Systems, Inc.

Leg Avenue

Mercury Media

MODCo MEDIA

Media Link

InterQuad, LLC

Coffin Communications Group

Cox Communications

Cramer-Krasselt

Creative Direct Marketing Group

Crosby Volmer International Communications

Cy-Yo

Cortislim

Illusion Factory

G.M. Capital Partners, Ltd.

Full Spectrum Solutions

Guthy – Renker

Havas Edge

Hoodia Products, LLC.

Focus Creative Group

Advantage Media Services, Inc.

World of Tanks

Street Strider

Nutrilite

Marz Spray / C-Spray

ROI ON PR EFFORTS ARE MEASURED BY:

Gross Media Impressions: How many viewers, listeners or readers saw or heard the story.

 

Ad Dollar Equivalency: The comparison of how much it would cost in advertising dollars if a company placed ads that ran on the outlets during that timeframe and length of time.

Message Pull Through: Indication of how many times core messages were conveyed in a story.

 

Website Clicks: Spikes in Website visits during a PR campaign. For example, there should be some measurement of traffic right after a SMT. Same goes for phone calls if a phone number is given.

Does Your Product Have What It Takes for DRTV Success?