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Cindi is a marketing expert with over 25 years experience in launching some of the most successful brands for Fortune 500 advertising companies and leading marketing companies in America and around the globe, including Proactiv, Johnson & Johnson, Murad, Cancer Treatment Centers of America, The Hartford, Online Trading Academy, Select Comfort and many more. As a brand strategist and writer, she thrives on building a creative approach that brings products and brands to new levels, lifting sales as much as 50% over previous creative approaches.
Her doctorate in Mythology, emphasis in Archetypal Psychology, has added to her understanding of what motivates people to take action in this complex and changing direct-to-consumer, digital world. Her deeper lens makes it possible for her to pinpoint hidden influences and triggers in target demographic groups, which has added to the success of her marketing campaigns.